Ovidio is a Portland-based strategist with over 13 years of experience at ad agencies and PR firms despite an off-putting habit of writing about himself in third person. His areas of expertise include:

BRAND STRATEGY
Developing brand identity, personality, voice, positioning, and vision for clients, as well as writing creative briefs that infuse campaigns with insight and cultural truth. 

MARKET RESEARCH
Leading first-party quantitative and qualitative research to uncover stories and insights hidden in the data. 

MULTICULTURAL MARKETING
Assisting clients in authentically engaging with multicultural communities, particularly Hispanic markets.

DIGITAL/SOCIAL MEDIA STRATEGY
Creating online experiences that connect directly with audiences, including organic and paid social media, email marketing, CRM, website development, artificial intelligence, augmented reality, and emerging technologies.